York appoints Colleen Rooney as SVP, Public Entity Sales

October 2, 2018


Colleen Rooney has been appointed Senior Vice President, Public Entity Sales at York Risk Services Group.


Rooney is responsible for all public entity sales with more than 25 years of national sales and management experience. She reports to Lou Keyes, Executive Vice President, Chief Sales Officer.

“Colleen has significant experience helping public entities to develop solutions that drive results. I know she will make an impact here at York and for our clients,” said Keyes.

Rooney joins York from IBM Watson Health (formerly Truven Health Analytics) where she most recently served as Vice President of Sales, responsible for Analytic sales in the state government market. At Truven she built a powerful sales organization, ultimately positioning Watson Health as the leader in state government analytics for the markets they serve.

Prior to IBM, Rooney served as VP of Sales at Cognosante where she expanded their footprint in both the state and federal markets. Earlier in her career, she worked in various sales roles at ACS, a Xerox Company (now Conduent) and Electronic Data Systems/HPE (now DXC Technology).

A masters degree graduate of the George Washington University, Rooney also completed an executive leadership program sponsored by America’s Health Insurance Plans (AHIP) at the Kellogg School of Management at Northwestern University and completed her undergraduate studies at the University of Virginia.

“We are thrilled to have a seasoned sales professional like Colleen join us at York in our Public Entity division. She brings a wealth of experience to her new role and we’re certain she will play a key role in helping us grow our public entity segment,” said Jody Moses, Executive Vice President, General Manager Public Entity of York.